I present you Huw Roman Inc., an up-and-coming modest wear fashion company out of Tokyo aspiring to provide quality and comfort to women all over the world.

The Huw Roman woman is a woman with strong moral principles, one who is honest, intellectual, sophisticated, delicate, independent, chic, charming, modern and who has a lot of faith in oneself.

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(Am I allowed to be slightly flattered?!)

The core concept behind the brand is also based upon these characteristics, with “粋” (Iki) – representing delicacy, individuality and chicness and”薫” (Kaoru) representing the atmosphere of illusion, nuance, romanticism, and reality.

I was sent this beautiful kimono sleeve jacket alongside another piece (you’ll see it soon promise!) and I kid you not, even my 98 year-old grandmother insisted on having a feel because yes, it looked that gorgeous. The magic lies in the material which features an uneven grosgrain fabric which is thin, glossy, and rich in texture. Using grosgrain allows the appearance of a more causal and relaxing look; so although the sleeves appear to be a kimono sleeve, it’s been designed in such a way that they gradually widen in shape towards the cuff.

It also features a beautiful back slit kept together with a black ribbon and…pockets! yay! Pockets are always a win with me and instantly up the functionality and practicality of pieces!

The quality of this jacket is unbelievable and it adds an immediate minimalistic and chic put-togetherness to ones outfit! I can totally see this on top of a pair of denim and a black t-shirt, or even coloured trousers for an added pop of color if you like!

If you’ve fallen as in love with their pieces as I have, head over to Haute Elan where you’ve got access to loads of amazing brands such as this one and help yourself to 20% off by clicking here using the code ‘ saira20 ‘ ! (your wardrobe will thank me later!) x

Also be sure to give them a follow on instagram @huwromantokyo for the latest on upcoming collections and aesthetically pleasing visuals! xo.

 

I had other plans for this Zara dress, something along the lines of massive turban, rolled up sleeves and trainers, maybe some denim?! but then the lovely Manal (@chinutay) sent me a few scarves from her collection (@chinutayco) (which are oh so beautiful by the way!) and I got super excited to put something together as an excuse to wear one *insert shy monkeyface emoji*

This is actually the first time I’ve ever been gifted or sent scarves by a brand/company, and maybe rightfully so because I’m quite particular with what goes on my head in terms of material, length etc. haha but eep, these are perfect! They’ve got the right amount of stretch and more than enough material to work with! Manal’s packaging is also super cute and personalized with a handwritten message and sprayed with her signature scent which smells divine mashallah x Haven’t experimented using them as turbans yet but uber excited to do so! I’ve got ‘Jaipur’ on me head which had me reminiscing about a recent trip to India which led to me going through photos, prompting a sit down of a potential Mumbai post coming at you real soon inshallah! xoxo

P.S – THE DRESS HAS POCKETS GUYS!


Mama took the cake for the number of opinions she had on this look [“what bone did you break?” “you look like a mummy” “I don’t like your shoes” “why are you wearing a bandage” etc etc etc!] but I kinda sorta loved it! I’ve been wanting to sport an overlay piece on top of a button down for a while but felt super weird and meh whenever I tried them on, not to mention uncomfortable and too layer-ish lol but woke up one morning and said meh. Just do it #nike #notsponsored . Tried an alternate turban look for this one, and totally felt uncomfortable and a tad weird at first [because of the overlay not the turban lol] but promise I embraced it! Thought I’d share and inspire even one of y’all to not give a rats bum and try something that might be outside of your comfort zone because life’s too short to not try new things isn’t it?!

 

Shirt: H&M

Overlay: Zara

Skirt: Zara

Flats: Zara

Earrings: H&M

Bag: Chloe

The lovelies at Azha and I had a bit of a giveaway going for Eid for one lucky duck to win their entire Tahseen bangle collection. I received some beautiful necklaces from them a while back when they first started (the camel one is my fave!) so didn’t doubt the quality and beauty of these pieces at all! and dang son! What a neat concept and vision to bring to life! Each bangle represents the sound waves of the 3 Quls, the last three suras in the Quran, acting as a reminder of faith and protection from God. The Gold depicts sura Al-Ikhlas, Silver Al-Nass, and Rose Gold Al-Falaq. They’re made of stainless steel plated with 18k gold, and come in one size [adjustable]. I think they’d make such a thoughtful gift for loved ones in your life, for a graduation or any occasion really because remembrance of God’s presence is a constant init?!

Be sure to check them out online here and follow them on instagram for updates and future giveaways!

How beautiful is this marbled liliaiya piece?! I’ve been in love with their designs for ages and have kinda sorta rinsed a piece from a previous collection, so was super excited when this came through the post! It’s one of those pieces which exude a unique chicness and can be dressed both up or down; I’m thinking skinny denim, red trousers, even a foil print skirt?! Definitely check them out here and find them on instagram (@liliaiyastudio)  Thank you lovelies! xoxo